Apple Watch Series 7. A Roundup Of What To Expect For The Watch At The Apple Event This Week.

For the past year, we have been following what will debut at the fall Apple event, and finally, less than two days before the event, here's what to expect from the Apple Watch.


Apple Watch Series 7
The Apple Watch Series 7 will have a 'flat edge design'.

The new Apple Watches will feature the first redesign to the product since the Series 4 in 2018. The new models will have flatter edges and displays, in addition to a sizeable increase to the screen sizes. They’ll feature 41-millimeter and 45-millimeter cases, up from 40 and 44 millimeters.


The larger model will also have a screen of about 1.9 inches diagonally, up from 1.78 inches. And it will include a faster processor and updated wireless technology. But the watches have faced production snags, which could result in shortages.



This could mean that price will increase, and with chip shortages and lack of supply, it could mean a tricky year for buying and Apple Watch.


In a report by Bloomberg's Mark Gurman, he states that the Apple Watch will be annonced alongside the iPhone 13, however it will not ship alongside it due to manufacture delays. Instead, it will ship later in the fall.


"The display will be flatter and closer to the front glass allowing for a crisper screen, while the casing itself is said to be slightly thicker"

The Series 7 will offer some bigger design changes as it's major selling point, given the Series 5 only added an always-on display and built-in compass, while the Series 6 added a blood oxygen sensor.




Rumour has it a round watch face and wrap-around flexible display are being researched, but there's also been talk of a squared-edge design for the Series 7, following in the same footsteps as the iPhone 12 models, iPad Air and the M1 iMac.


Apple Watch Series 7 side on view
The overall thickness of the watch will slightly increase

It's also said the display will be flatter and closer to the front glass, while the casing itself is said to be slightly thicker.

The sizes are said to be changing from 40mm and 44mm to 41mm and 45mm and there is said to be a display increase from 1.78-inches to 1.9-inches. It is not clear if the current Watch bands will be compatible. A more rugged, "Explorer Edition" Apple Watch has also been mentioned, which might see some design changes. Rumours suggest it could come with a rubberised case.



Features and specs

  • Focus on fitness - more advanced features

  • Improved battery life

  • Better sleep tracking?


In terms of features, we expect more health and fitness features on the Series 7, it's also claimed there will be a 'Time to Run' feature and Audio Meditations joining the 'Time to Walk' feature on Fitness+.



We're expecting to see large battery improvements in the Series 7 - “The Apple Watch Series 7 is bound to see its first real battery life improvement since the original Apple Watch,” commented PineLeaks via Twitter earlier this week. Previously, Apple has promised up to 18 hours of battery life on Apple Watch since the device was released in early 2015. Hopefully this week we can see a much larger improvement on the battery life for this years model.


We would also like to see the possibility of better sleep tracking in order to match other smartwatches in the market and allow for Apple to further develop its own sleep tracking app.


In Conclusion,


Expect to see a new looking Apple Watch with flat edges, slightly thicker and bigger and the display more vivid and clear. Expect the possibility of more advanced speakers, and this therefore giving the ability to play music from your Apple Watch rather than using the watch as a remote for your iPhone/Mac. Expect to see more colours (like green and light blue) and a brand new watch face that will appear in the marketing photos and will release with the watch.




Apple Watch Series 7 rumours: What's happened so far?


Leaked clone of Apple Watch Series 7
A leaked clone that was posted on Twitter earlier this year

Here are all the rumours and news so far, surrounding future Apple Watches:

7 September 2021: Apple confirms 14 September date for iPhone launch event

Apple sent out invitations to its next special event, widely thought to be for the launch of the new iPhone, a new iPad mini and Apple Watch Series 7.


6 September 2021: Apple Watch Series 7 may only be available in limited quantities at launch

Report claims Apple may be forced to offer the upcoming Apple Watch Series 7 in limited quantities at launch, with concerns continuing to grow that the smartwatch announcement may be delayed.



3 September 2021: Current Apple Watch bands incompatible with larger 'Apple Watch Series 7'

AppleInsider reported that Max Weinbach tweeted that an Apple Store employee had claimed no more 40mm and 44mm were coming in and therefore suggested the new Watch won't be compatible with the old bands. We don't believe this alone suggests the Series 7 won't be compatible with old straps though.


2 September 2021: Apple Watch Series 7 will definitely have a bigger screen

Mark Gurman of Bloomberg claims the Watch Series 7 will have a larger screen, seeing a jump from 1.78-inches to 1.9-inches. The report also said Apple was on track to reveal devices in September, dispelling rumours of delays.


31 August 2021: Apple Watch Series 7 likely to be delayed

Nikkei Asia and Bloomberg's Mark Gurman both reported Apple is apparently halting production on the upcoming Series 7 due to increased difficulties during assembly leading to an unacceptable rate of failed quality control checks.


27 August 2021: New Apple Watch Series 7 design revealed in biggest leak yet

Twitter user @MajinBuOfficial tweeted some images of what is said to be a clone of the new Apple Watch Series 7 in the real world, showing a flatter-edge design, supporting previous rumours of a design change.